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Michelle Guillemard

Read Michelle Guillemard's blog posts on the Health Writer Hub Blog.

how to be a freelance health writer

Last Updated December 27, 2020 | 89 Shares

Getting started as a freelance health writer: The beginner’s guide

Ready to take the leap and become a freelance health writer? Read on and discover everything you need to know about becoming a freelancer.

Filed Under: A career as a health writer, Freelance health writing

how to be a health blogger

Last Updated December 27, 2020 | 72 Shares

Getting started as a health blogger: The beginner’s guide

This health blogging guide contains my top resources for aspiring bloggers. The guide is perfect for you if you want to start a health blog or write health blogs as a freelance writer for clients and employers.

Filed Under: Health blogging, Health writing skills

evidence-based writing strategies

Last Updated December 17, 2020 | 6 Shares

Evidence-based writing strategies for health writers

Evidence-based writing is about making sure your writing incorporates best practices and recommendations as determined by communication-related research.

Filed Under: Health writing skills

freelance career growth

Last Updated December 18, 2020 | 264 Shares

Freelance career growth – what are your options?

Whether you’re an aspiring or professional freelance writer, career growth is a key – and ongoing – consideration. Here are some questions to help you think about your future options.

Filed Under: A career as a health writer, Freelance health writing

Here's how young people use the internet to research their health

Last Updated July 25, 2019 | 4 Shares

How do young people research health online?

We already know that adults around the world are prolific internet users. But what about teens and young people – do they have the same internet behaviours as adults?

Filed Under: Health communication research

Last Updated July 15, 2019 | 3 Shares

Melbourne medical writing conference explores integrity in a post-truth world

At AMWA 2018, a hundred or so health and medical communicators gathered in Melbourne for a two-day medical writing conference to explore the theory behind the concept of integrity in medical communication.

Filed Under: A career as a health writer

can humour an effective health communication strategy girl on laptop

Last Updated December 22, 2020 | 15 Shares

Is humour in health communication useful?

If you write online health content for the general public, should you consider upskilling in a bit of humour?

Filed Under: Health communication research

Delivering bad news in writing: an evidence-based approach

Last Updated October 19, 2020 | 26 Shares

Delivering bad news in writing: an evidence-based approach

While there are many evidence-based writing techniques we can use to engage readers to try and get their full, undivided attention, controlling how our readers react to bad news is just as important as engagement. So, if you’re working on a project that requires you to deliver bad news, what’s the most appropriate communication strategy?

Filed Under: Health communication research

Last Updated July 6, 2019 | 33 Shares

How to write a medical ethics column

Daniel Sokol, lawyer and medical ethicist, has just been shortlisted for the ‘Best Columnist of the Year (Consumer Media)’ award at the PPA Awards 2018 (“the Oscars of the UK publishing industry”).  In 2015, Daniel won ‘Best Column’ at the UK Medical Journalists’ Association Awards.  In this article, he gives aspiring medical columnist some tips for success.

Filed Under: Health writing skills

Addressing vaccine hesitancy in writing

Last Updated January 27, 2020 | 81 Shares

Vaccine hesitancy – how to communicate about vaccination

Had The Lancet not published their now retracted article, “Ileal-lymphoid-nodular hyperplasia, non-specific colitis, and pervasive developmental disorder in children” by Andrew Wakefield et al. in 1998, perhaps we wouldn’t be facing one of the most significant public health challenges of our time.

Filed Under: Health writing skills

Fear-mongering and scare tactics in writing: do they work?

Last Updated July 23, 2019 | 12 Shares

Fear-mongering in the media: does it work?

Fear mongering and scare tactics are used in public health campaigns to drive behavioural changes. We see fear in headlines for online articles, food label warnings, pamphlets and brochures. But how effective are these fear-based messages?

Filed Under: Health communication research

Last Updated December 17, 2020 | 238 Shares

Health writing checklist: free downloadable list

A free checklist to help you break down the art and science of clear health writing.

Filed Under: Health writing skills

20 ways to assess your writing and identify quick fixes

Last Updated December 27, 2020 | 47 Shares

20 ways to assess your writing and identify quick fixes

There’s no denying that assessing your writing is a daunting, confusing task. Luckily, there are quite a few ways to evaluate your skills so you can develop your writing abilities with confidence.

Filed Under: Health writing skills

Health writing trends in 2018: what does the future hold?

Last Updated November 12, 2020 | 28 Shares

Health writing trends: what does the future hold?

What does the future hold for the health writing industry this year? Are we in good shape, and where are the opportunities? Read on to find out.

Filed Under: A career as a health writer

How your language shapes your reader's decision-making process

Last Updated October 19, 2020 | 5 Shares

How uncertain language could be damaging your work

A US research team aimed to determine the natural indicators of uncertain language and understand how these indicators predict decisional conflict.

Filed Under: Health communication research

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