Learn what a copywriting mindset entails and why you need this mindset before you start working on your copywriting projects.
Subheadings are essential for structure and readability. Here’s how to write effective subheadings that engage your readers and promote literacy.
Your career journey is a key selling point – and clients want to know about it.
Want to learn more about what medical copywriting involves – so you can work out whether it’s a suitable career choice for you?
Do you really need a writing degree to be a medical writer – and, if so, how does a degree help you?
If you’re just beginning your freelancing journey, you might be wondering if it’s worth having a niche for your writing business.
New clients are an essential part of the business of freelancing; however, many of us forget to ask the important questions once we’re given a few basic details about our projects.
If you’re a health writer who produces sales and marketing content, chances are you’ll be marketing to doctors at some point during your career.
We see misleading health copywriting too often – on Facebook, online ads, print ads, TV ads, you name it.
Medical writing. Health writing. Same same but different?
Every country has their own legal requirements when it comes to writing health promotional materials. Do you know yours?
It might hurt now, but you’ll be OK.
Health and medical copywriters who offer SEO copywriter services should be well-versed in search engine optimisation tactics to use during the writing process.
Describing what your medical writing business does in 20-30 seconds harder than it seems.
What type of health writer do you want to be, and do you already have a niche?