Picture this: You’ve just been assigned a new topic to write about, and as you begin your research, you realise it’s an incredibly common subject. Thousands of articles have already been written, and you can’t help but wonder, “How can I possibly stand out from the crowd?” And as you ponder this challenge, you feel a creeping sense of writer’s block settling in. You’re on the hunt for a fresh perspective, an angle that will capture your readers’ attention and make your work truly shine.
Help is here – Bing Chat. This AI-powered innovation can enable you to create health content that’s not only engaging and informative but also unique and memorable.
So, let’s take a look at Bing Chat and how it can help medical writing for students and experienced health writers alike.
What is Bing Chat?
The new Bing Chat, by Microsoft and OpenAI, is an exciting development in the world of AI-powered conversational interfaces. Using natural language processing and machine learning, this AI is capable of answering questions, giving recommendations, and providing directions to users in a human-like manner.
Furthermore, Bing Chat is not just a useful tool for general engagement, but it has the potential to revolutionize health education and writing. It can augment the creativity and efficiency of medical writers like never before.
Previously, access to Bing Chat was restricted and had a long waiting list. But Microsoft has now opened it up to everyone since the end of Feb 2023!
Work with Bing Chat to find unique content angles
One effective technique to create engaging health content is by exploring unique perspectives. And Bing Chat can assist you in finding an angle that works.
For example, instead of writing a generic article on the importance of sleep, simply ask the AI to generate several unique topic ideas. And if you don’t like them, just request Bing Chat to provide more until you uncover one you are happy with. The silver lining is you can ask the AI to improve it as many times as you desire.
Incorporating national or local statistics
National or local statistics are valuable when it comes to making your health content unique for audiences in a particular geographic location.
Bing Chat can readily help you locate relevant disease-related statistics by searching the internet. Since Bing Chat also includes references in the “learn more” submenu, you can verify the data and ensure the accuracy of the information.
Furthermore, with the option to change Bing Chat to a “More Precise” conversation style, the AI can generate more specific responses for you. For example, if you ask about a scientific fact in this mode, the AI provides shorter and more search-focused answers than usual.
Including interesting facts or trivia
Sprinkling your content with interesting facts or trivia is an excellent way to keep your readers engaged. Bing Chat can generate these for you, making your content more dynamic and informative.
For example, if you’re writing about the atropine use in myopia control, the AI could provide interesting facts or how it was used in history.
Providing actionable tips
Providing actionable tips is a common technique in health writing to make the content practical and engaging. Bing Chat can help generate tips and suggestions that are practical and can help patients make a positive change.
For instance, when writing about the prevention of myopia in children and that more outdoor time could reduce the risk of myopia, you can ask Bing Chat to generate outdoor activity ideas to include, making your article practical and actionable.
Overcoming the limitation of Bing Chat
While Bing Chat offers numerous benefits, it also has a major limitation similar to other AIs. It sometimes generates unreliable outputs due to AI hallucinations or poor-quality source information.
However, on Bing Chat’s panel, you can find the source that the AI used. This has great value for us. Through the link, you can and should fact-check the source information to ensure your content is backed by high-quality information.
Bing Chat is an invaluable tool for medical writers looking to create engaging and unique health content. It can significantly enhance your writing by helping you find unique angles, locate relevant statistics, and generate interesting facts and actionable ideas. But remember, make sure you verify and use critical thinking to ensure the accuracy and credibility of information.
With its potential to revolutionise health writing, Bing Chat is undoubtedly a tool that all of us should consider learning to use.
By Frank Chen
Frank Chen is a health educator and medical writer with almost two decades of experience in the healthcare and pharmaceutical industries. He holds a Bachelor of Science degree and an MBA, and is also certified in nutritional sciences and medical writing. Frank is deeply committed to enhancing patient health literacy and promoting better patient outcomes. His passion for helping patients understand their health conditions is evident in his exemplary education work for ocular conditions at https://clearsightcorner.com. Frank has collaborated with top medical experts in ophthalmology, diabetes, cardiovascular, and urology fields throughout the years. He has also played vital roles in developing and implementing patient communication or support projects that have had a profound positive impact on the lives of hundreds of thousands of patients across multiple countries.